How to get verified on TikTok

To get verified on TikTok, apply through the app under Settings → Account → Verification, and back your request with credible press coverage.
That’s the short answer. The blue check on TikTok confirms an account genuinely belongs to the person or brand it claims to represent. Anyone can apply, and followers and view counts don’t decide it, but TikTok wants proof you’re notable, authentic and active before it grants the badge.
This guide covers what TikTok verification actually means, who qualifies, the exact steps to request it, and how to give your application the best possible chance.
Key takeaways:
- The blue check signals authenticity, not popularity. It confirms identity, not follower count.
- Follower and view numbers are not verification criteria. Credibility is.
- You apply yourself, in-app or via TikTok’s online form. Verification is free, so never pay for it.
- The strongest applications come with genuine, written press coverage from news sources.
- Declined? You can reapply 30 days later, but fix the reason first.

Credit: wishpond
What does getting verified on TikTok mean?
When you see a blue check on a TikTok account, it means TikTok has verified that the account belongs to the person or brand it says it represents.
It’s a trust signal. The badge tells viewers they’re following the real person or company, not a fan account, a parody, or an impersonator. On a platform with more than a billion monthly active users, that distinction matters.
Why should I get verified on TikTok?
For a creator, the blue check earns three things worth having:
- Authenticity. The badge works like a digital identity card. It signals the account is legitimate, so audiences are more inclined to trust what you post.
- Credibility with collaborators. Brands and fellow creators are more likely to partner with a verified account, because the badge does some of the due-diligence work for them.
- Discoverability. The badge tends to draw more attention and engagement, which can compound over time as more people choose to follow and interact with an account they trust.
A blue check won’t transform a thin account. But on a strong one, it removes friction, from the people deciding whether to follow you, and the brands deciding whether to work with you.
Can a normal person get verified on TikTok?
Yes. Anyone can get verified on TikTok.
Verification used to be reserved for celebrities, major brands and public figures. That’s no longer the case. Today, creators who’ve made a genuine impact on the platform can qualify too. The bar is credibility and notability, not fame.
@sabrinabahsoon Personally i think I’m slaying and trusssttt nobody cares #tubegirl shoutout to all the people who say hi while i made the videos – you make my day 🥰 #tubegirleffect ♬ sexy ass cars – frʌns
How many followers or views do you need to get verified on TikTok?
None in particular. Follower count isn’t a verification criterion. You could have 20 followers or 1.5 million and the answer is the same. Your view count isn’t a deciding factor either.
What TikTok weighs instead is whether your account is authentic, active, complete, notable and secure. The next sections break each of those down.
How to request verification on TikTok
What started as a mysterious, invite-only process is now a transparent application you submit yourself, either in the app or through an online form.
Here are the exact steps:
- In the TikTok app, tap Profile at the bottom.
- Tap the Menu ☰ button at the top.
- Tap Settings and privacy.
- Tap Account, then tap Verification. If you’re registered as a business account, you can apply for business verification; if you’re on a personal account, you can apply for personal and institutional verifications.
- Follow the on-screen instructions to finalise and submit your request.
To support your application, TikTok asks for examples of credible, written media coverage, news articles being the strongest. If you don’t have any, it’s worth running a short PR campaign to build coverage before you apply.
If TikTok declines your request, you can submit a new one, but it won’t be reviewed until 30 days after your last application.
The in-app verification option isn’t available in every country. If you can’t see it, you can still apply by using TikTok’s online form.
How does TikTok decide who to verify with a blue check?
Before granting a badge, TikTok checks that your account meets each of these requirements:
- Active. You’ve logged in within the past six months.
- Authentic. The account represents a real person, business or entity.
- Complete. It has a username, bio, profile photo and at least one video, and is set to public.
- Notable. The person or brand is featured in multiple news sources. Press releases and sponsored or paid media don’t count.
- Secure. Two-step verification is enabled using a verified email.
Miss one and the application stalls. Notability is the one most people underestimate. TikTok wants independent coverage, not coverage you paid for.
5 tips to get verified on TikTok
Before you submit, it’s worth getting the account into the strongest possible shape. These five moves improve your odds:
- Be clear in your niche. Decide who you’re speaking to and what about. A focused account reads as a consistent, credible source rather than a random feed.
- Engage with trends and challenges. Joining trends and relevant hashtags isn’t a requirement, but it lifts discoverability and shows you’re an active part of the TikTok community.
- Collaborate and network. Connect with other creators, on and off the platform, to build visibility and demonstrate that you’re genuinely active.
- Earn media coverage. This is the one that maps directly onto TikTok’s criteria. Pitch yourself for news articles, podcasts and editorial features to establish notability.
- Be consistent. Look at any verified account and you’ll see the same pattern: regular, deliberate posting. Consistency is what separates a credible operator from an occasional poster.
@shabazsays #duet with @kaeli mae monthly ice restock 🧊🍋 #povvogang #funny #react #ice #restock #icetock #reaction #trending #fyp #foryou #foryoupage #trending #viral #commentary ♬ Her Way (Sped Up) – PARTYNEXTDOOR
Frequently asked questions about TikTok verification
What does the blue check mean on TikTok?
It confirms TikTok has verified the account holder is who they say they are. It helps other users trust that they’re following the real person or business, not a fan, scam or parody account.
Do you get paid if you’re verified on TikTok?
No. Verification doesn’t come with direct payment from the platform unless you opt into TikTok’s Creator Fund or its newer monetisation programmes. What the badge does is attract more attention from brands and creators keen to collaborate, which is where the earning potential actually sits.
What happens if you get declined for a blue check?
You can reapply. TikTok reviews a fresh request 30 days after your last one. Before you resubmit, address the reason you were turned down. More often than not, that means stronger, independent press coverage.
Can you buy verification on TikTok?
No, and you shouldn’t try. TikTok never charges for verification. Any company promising to get you verified for a fee is, at best, selling something TikTok offers for free, and at worst, a scam. Apply yourself, through the app or the online form.
Can more than one person in my business apply for TikTok verification?
TikTok accepts one verification request per business or person, except in specific cases like language-specific accounts or other branded and affiliated accounts.
Can I use any email address to apply for TikTok verification?
If you’re applying as a business, the email you provide should clearly represent your company. If it doesn’t, TikTok may ask for additional documentation.
Does my username matter for TikTok verification?
If you’re applying as a business, your username should closely match your business name.
Can a TikTok blue check be removed?
Yes. Every account, verified or not, has to keep meeting TikTok’s community guidelines and terms of service. The badge isn’t an endorsement of your content, and TikTok can remove verified status if it believes you’ve breached those guidelines.
Can you collaborate with verified TikTok accounts if you don’t have a blue check?
Absolutely. The badge opens doors, but it isn’t a prerequisite for partnerships. Plenty of brand and creator collaborations happen long before either side is verified.
The badge proves identity. A system turns it into growth.
Verification is a credibility signal, not a growth strategy. It tells people you’re real; it doesn’t build the audience, the content engine, or the brand relationships that make a creator worth verifying in the first place.
That’s the harder, more valuable work, and it’s the work Vamp is built for. We’re a tech-enabled influencer marketing agency: we design creator-led growth systems and connect creators with the brands that want to build with them, so influence compounds into something durable rather than a one-off badge.