The state of influencer marketing in 2022

ladies talking around a table podcasting

Agencies and creators will need to provide clients with much greater transparency around pricing and measurement if influencer marketing is to truly come of age in 2022, experts tell The Drum, as we look ahead to the trends that will define the space in the months ahead.

Download the free Vamp guide and learn how your brand can succeed on the original influencer marketing platform, Instagram.

Download this free Vamp guide and learn how to succeed on the world’s most viral platform.