Achieving ‘phenomenal’ return on ad spend for Pottery Barn
Aaron Brooks
February 12, 2019
Vamp identified eight of their influencers who had either recently visited Thailand, or had a trip planned, to keep this campaign within budget. Each supplied two posts and two stories sharing their experiences, focusing on health and wellness. The goal was to connect with these influencer’s audiences and secure a bank of high-quality content that could be repurposed by the tourism authority.
