![woman pinning xmas decorations to wall](https://vamp.com/wp-content/smush-webp/2019/02/woman-pinning-xmas-decorations-to-wall-1024x596.jpg.webp)
Each created an Instagram post announcing their partnership with Converse, then took part in a ‘five ways to wear’ challenge, creating a lookbook Instagram album. Influencers were also required to create an Instagram video and two Story sequences to maximum reach.